WSU Spirit Squad
In 2018, I was the marketing assistant for the Wichita State Spirit Squad. I created marketing campaigns for the cheerleading and dance teams to boost brand awareness and fan engagement online. I implemented #MeetTheTeam videos and worked on two other campaigns for the teams. The cheer Instagram account gained 3.5% followers in 5 months. The dance team account had a 3.2% increase in followers. I also assisted with fundraising events.